Welcome to Lenajqc Inc. (referred to as "we", "us", or "the company" hereinafter). This Privacy Policy is designed to clearly explain how we collect, use, store, and protect your personal information when you use our casual gaming services (the "Services"). It also details the rights you have regarding your data. Please read this policy carefully before using our Services. By accessing or using the Services, you consent to the practices described in this policy.
(I) Personal Information
1. Registration and Account-related Data: When you create an account with us, we may collect your name, a valid email address (which serves as your account identifier and a crucial communication channel for us), and a secure password. If you choose to register via third-party platforms like Facebook or Twitter, we will obtain certain publicly available information such as your profile name, profile picture, and user ID from these platforms, subject to the permissions you grant. This information helps us create and manage your account, and provide you with a seamless gaming experience.
2. Payment-related Information: If you make in-game purchases, we collect payment details like your credit card number, debit card information, or payment account identifiers. We also record transaction amounts, purchase dates, and the types of items or services you buy. This data is used to process payments securely, manage your in-game purchases, and provide you with receipts and transaction history.
3. Voluntarily-provided Information: You may choose to share additional personal information with us, such as your age, gender, or interests, for example, when participating in surveys or providing feedback. This voluntary information helps us understand your preferences better and personalize the gaming experience for you.
(II) Game-related Data
1. Gameplay Data: We gather information about your in-game activities, including the games you play, the levels you complete, the time you spend in each game, and your scores. We also record the frequency of your gameplay sessions, the in-game items you use, and the strategies you employ. This data enables us to improve game balance, develop new content, and offer personalized gaming recommendations.
2. Interactions with Other Players: If our games support multiplayer features, we collect data on your interactions with other players. This includes chat messages, trading activities, and team-building actions. We use this information to enhance the social aspect of our games, moderate interactions, and ensure a positive gaming environment.
(III) Automatically-Collected Information
1. Device and Technical Information: When you access our Services, we automatically collect information about your device, such as the device type (e.g., smartphone, tablet, computer), device model, operating system version, and browser type. We also gather your IP address, which helps us identify your general location and provide region-specific content. Additionally, we collect information about your device's screen resolution, language settings, and browser plugins.
2. Usage Data: We record details about your usage of our Services, including the pages you visit on our gaming platforms, the links you click, and the actions you take within the games. We also log the time you start and end your gaming sessions, as well as any error messages or system-generated notifications. This usage data helps us optimize the performance of our Services, identify and fix technical issues, and improve user experience.
(IV) Information from Third-Party Sources
1. Third-Party Integrations: Our Services may integrate with third-party services such as advertising networks, analytics providers, and social media platforms. These third-parties may collect information about you according to their own privacy policies. For example, advertising partners may collect data to serve you targeted ads, and analytics providers may gather data to help us understand user behavior better. We ensure that these third-parties adhere to strict data protection standards and use your data only for the purposes specified in our agreements with them.
2. Location Information: In some cases, we may receive location information from your device if you have enabled location services. This information is used to provide location-based features in our games, such as location-specific challenges or rewards. We use this data in compliance with applicable laws and with your consent.
(I) Enhancing the Gaming Experience
1. Personalization: We use your personal information, game-related data, and usage data to personalize your gaming experience. For example, we may recommend games or in-game items based on your past gameplay, preferences, and interactions. We also customize the user interface and game content to suit your interests and playing style.
2. Service Improvement: By analyzing your data, we can identify areas for improvement in our games and Services. We use gameplay data to balance game difficulty, fix bugs, and develop new features. Usage data helps us optimize the performance of our platforms, ensuring smooth gameplay and fast loading times.
(II) Advertising and Marketing
1. Targeted Advertising: We may use your information to display targeted advertisements within and outside our games. This includes analyzing your gaming habits, interests, and demographic information to show you ads that are relevant to you. We may share anonymized and aggregated data with third-party advertisers to enable them to create more personalized ad campaigns.
2. Promotions and Offers: We use your contact information, such as your email address, to send you promotional offers, game updates, and event announcements. You can opt-out of these promotional emails at any time by following the unsubscribe instructions provided in the emails.
(III) Ensuring Security and Compliance
1. Account Security: We use the information we collect to protect your account from unauthorized access. We analyze login information, device data, and gameplay behavior to detect and prevent fraud, such as unauthorized logins or cheating. If we suspect any security threats, we may take measures like requiring additional authentication or suspending your account temporarily.
2. Legal Compliance: We use your information in accordance with applicable laws and regulations. This includes maintaining records of data collection and usage for auditing purposes, and responding to legal requests from law enforcement agencies or regulatory bodies. We ensure that all our data-handling practices comply with data protection laws, such as the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) where applicable.
(I) Data Storage
1. Secure Servers: We store your personal information and game-related data on secure servers located in multiple regions. These servers are protected by industry-standard security measures, including firewalls, intrusion detection systems, and data encryption. We use encryption technologies to safeguard your sensitive data, such as payment information and login credentials, both during transmission and while at rest.
2. Data Centers: Our data centers are equipped with physical security measures like restricted access areas, surveillance cameras, and environmental controls. We ensure that only authorized personnel have access to the servers and the data stored on them.
(II) Data Retention
1. Retention Period: We retain your personal data for the period necessary to fulfill the purposes for which it was collected, or as required by law. Generally, we retain data for 2-4 years, depending on the nature of the data and the legal requirements. For example, we may retain payment records for a longer period to comply with tax and financial regulations.
2. Deletion Process: If you request the deletion of your personal data, we will follow the procedures set by applicable laws. You can contact our customer support team at [email protected] to submit a deletion request. We will verify your identity before deleting your data to ensure the security of your account. Once verified, we will permanently delete your data from our servers, except where we are legally required to retain it.
(III) Data Security
1. Security Measures: In addition to encryption and access controls, we implement regular security audits to identify and address any potential vulnerabilities in our systems. Our employees are trained on data security best practices to ensure they handle your data with care. We also use intrusion prevention systems to detect and block unauthorized access attempts.
2. Limitations: Despite our best efforts, we cannot guarantee the absolute security of your data. The internet is inherently insecure, and there is a risk of data breaches or unauthorized access. We recommend that you take steps to protect your own data, such as using strong passwords, avoiding using public Wi-Fi for sensitive transactions, and keeping your devices updated with the latest security patches.
(IV) Legal Requirements and Disclosure
1. Legal Requests: We may disclose your personal data when required by law, such as in response to a valid court order, subpoena, or government investigation. We will only disclose the minimum amount of data necessary to comply with the legal request and will ensure that the disclosure is made in accordance with applicable laws.
2. Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your personal data may be transferred to the acquiring entity. We will ensure that the new entity is bound by a privacy policy that is at least as protective as ours, and we will notify you of any such transfer.
(I) Access and Correction
1. Accessing Your Data: You have the right to access the personal data we hold about you. You can request a copy of your data by contacting our customer support team at [email protected]. We will provide you with the data in a commonly used and machine-readable format within a reasonable time frame, usually within 30 days.
2. Correcting Your Data: If you notice any inaccuracies in your personal data, you can request that we correct it. We encourage you to keep your data accurate to ensure a better gaming experience. You can submit a correction request through our in-game support or by emailing us at [email protected].
(II) Deletion and Withdrawal of Consent
1. Account Deletion: You have the right to delete your account at any time. When you delete your account, we will remove all your personal data from our systems, except where we are legally required to retain it. You can initiate the account deletion process through the in-game account settings or by contacting our customer support team.
2. Withdrawal of Consent: If you have given us consent for a particular data-processing activity, such as sharing your data with third-party advertisers, you can withdraw your consent at any time. You can manage your consent preferences through the in-game settings or by contacting us.
(III) Data Portability
1. Data Transfer: You have the right to request the transfer of your personal data to another service provider, where technically feasible. If you make such a request, we will provide you with your data in a format that can be easily transferred. This right allows you to take your data with you if you choose to use a different gaming service.
(IV) Objection to Data Processing
1. Grounds for Objection: You can object to our processing of your personal data if you believe it is causing you harm or is not in line with your legitimate interests. For example, if you object to our use of your data for targeted advertising, you can contact us to express your objection.
2. Our Response: When we receive an objection, we will review your request and assess whether we have a legitimate reason to continue processing your data. If we determine that your objection is valid, we will stop the relevant data-processing activity. If we believe we have a legitimate basis for continuing, we will explain our reasons to you.
(I) Third-Party Service Providers
1. Service-related Sharing: We share your data with third-party service providers who assist us in operating our Services. This includes payment processors, cloud service providers, and customer support vendors. For example, we share payment information with payment processors to facilitate in-game purchases. These third-parties are contractually obligated to protect your data and use it only for the purposes of providing services to us.
2. Analytics and Advertising Partners: We may share anonymized and aggregated data with analytics and advertising partners. Analytics partners help us understand user behavior and improve our Services, while advertising partners use the data to serve you targeted ads. We ensure that these partners comply with strict data protection standards and do not use your data for any other purpose without your consent.
(II) Third-Party Advertising
1. Non-personal Data Sharing: To enable third-party advertisers to deliver targeted ads, we share non-personal data such as device-type information, general location data (if collected), and aggregated gameplay data. This data is anonymized and cannot be directly linked back to you as an individual.
2. Ad-tracking Opt-out: You have the option to opt-out of ad-tracking. You can manage your advertising preferences through your device settings or by using the opt-out mechanisms provided in our games or on our website.
(III) Business Partners
1. Collaborative Projects: In some cases, we may share your data with business partners for collaborative projects, such as co-branded games or cross-promotion activities. We will ensure that your data is protected and used only for the specific purposes of the collaboration, and we will obtain your consent where required.
1. Age Restriction: Our Services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. Our registration process includes age-verification measures, such as asking for date of birth, to prevent children from creating accounts.
2. Parental Consent: In some regions, if we have reason to believe that a user may be between 13 and 18 years old, we may require parental consent for data collection. We encourage parents and guardians to monitor their children's online activities and ensure that they use our Services in accordance with these privacy policies.
1. Cookie Usage: We use cookies and similar technologies, such as web beacons and local storage, to enhance your user experience. Cookies are small text files that are stored on your device when you visit our website or play our games. Essential cookies are used to enable basic functionality, such as remembering your login status and game settings. Performance cookies help us analyze how you use our Services, and advertising cookies are used to display personalized ads.
2. Cookie Management: You can manage your cookie preferences through your browser settings. Most browsers allow you to control which cookies are accepted or blocked. However, blocking certain cookies, especially essential cookies, may affect the functionality of our Services. You can also clear cookies from your device at any time.
1. Policy Updates: We may update this Privacy Policy from time to time to reflect changes in our business practices, technological advancements, or legal requirements. When we make significant changes, we will notify you through in-game notifications, emails, or by posting a notice on our official website.
2. Effective Date: The updated Privacy Policy will become effective on the date specified in the notice. We encourage you to review the policy regularly to stay informed about how we protect your data.
If you have any questions, concerns, or suggestions regarding this Privacy Policy or our data-handling practices, please contact us at:
Lenajqc Inc.
800 18th St Ste 1039
Denver, CO 80202
US
Email: [email protected]
We are committed to addressing your privacy-related concerns promptly and ensuring that your personal information is protected.